Alan Cheah is currently the Chief Operating Officer at GoCar Mobility, the fastest growing legal car-sharing platform in Malaysia - recently acquired by Mayflower Car Rental, a subsidiary of Tan Chong Group, it is now located in 40+ locations with 80+ GoCars on the road spread across Klang Valley and Langkawi. Alan is responsible for growth, expansion, marketing, operations, partnerships, business development, and stakeholder management. Prior to GoCar, he was the Marketing Director at Malaysian Global Innovation and Creativity Centre (MaGIC) - primarily responsible for leading and strategising the digital roadmap to create regional awareness and engagement for MaGIC's brands, programs, and projects across the ASEAN region. He was also the lead digital strategist for MaGIC Accelerator Program Cohort 1, MaGIC Academy MA2014 & MA2015, and e@Stanford Programs - a partnership with the University of Stanford. Apart from work, Alan enjoys sharing thoughts and giving talks on personal growth, GoCar key takeaways, insights on marketing, entrepreneurship and team culture.